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Change Management Tips and Tricks

When introducing change to a process it is important to actively manage the associated messaging in order to drive adoption and success.

Planning for Change Management

Successful adoption of new technology requires early buy in and from the stakeholders using and supporting the tool. Don’t spring change on your teams; create a communication plan to ease them into the change.

Communication plans:

  • Ensure predictability in messaging cadence and vehicles across stakeholder groups
  • Hold “messengers” accountable to send communications throughout the project
  • Create repetition, critical to the message being heard and understood

Determining Required Messaging 

The type and style of messages can vary by audience. Follow these steps to develop your plan. 

  1. Identify stakeholders - Who is affected and/or benefits from the new process
  2. Outline benefits for each group - Different stakeholder groups will benefit in different ways. Think about how each group would see positive outcomes from the change and highlight those positive changes in your communications. 
  3. Set expectations for adherence to the change and timing of the change - Change takes time. Communicate changes and expectations early so that stakeholders have time to adjust and ask questions. 

Communication Matrix with Examples

A matrix is a great tool for outlining and owning the communication plan. An example matrix is below. 

Target

Vehicle

Description Purpose

Frequency

Owner

Steering Committee

In person meeting/ PPT

Update team on project status, escalate and mitigate risks, refine scope and direction of project

Weekly

Taylor and Sam

End Users

Video Blogs and Email

Update all end users on progress and when they can expect to be involved (training, launch, switch to new process, etc.)

Monthly

Kim

Process Admins

Live Training

Equip workflow owners to answer questions from end users, manage the in progress workflows, and make changes to the process if needed

One-Time 

John

 

 

Tips and Tricks

Communicate Early and Often

Give your users time to adjust and remind them frequently that change is coming. 

Define Clear Owners

Change management can be the hardest part of a new project. Define clear owners and deadlines of change management tasks so they do not slip though the cracks. 

Build Excitement!

Reiterate why this change is good for users and how it impacts them positively. Use influential figures within your organization to talk about the change or have a launch party for the workflow!

Utilize Change Champions

Include key people in your organization to act as change champions. Change champions are often tech savvy users supportive of the change and they often times participate in testing and UAT. Having these key users participate early on not only leads to great feedback on your workflow, but these users will act as a advocate for the change within your org when it launches. 

Be Creative in Messaging

Utilize multi-channel messaging to repeat your message without being repetitive. The more creative your messages are the more likely they will be read. 

Video Blogs  

 training3.png

 

Progress Widgets 

training1.png       training 2.png

Develop Clear KPIs

Define measurements of success and share those with your stakeholders (i.e. the time to complete the process should decrease by 50%). Having a clear goal will help you promote change and reach success.

Celebrate Success! 

Change management is not over once the change has been launched and the workflow is live. Continue to grow adoption by sharing the metrics and KPIs and celebrating them within your organization. 

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